An inter­est­ing title for a blog entry, but trust me when I tell you this has been an expe­ri­ence. I am not sure what got me hooked on the idea, but the more research I do on this con­cept, the more I know I am on to “some­thing”. I actu­ally started writ­ing myself a “busi­ness plan” — but there were so many unknowns that it evolved from a busi­ness plan into a doc­u­ment that scoped out a lot of the core ideas behind the concept.

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